Frequently Asked Questions

Clearing Doubts and Providing Clarity on Web Accessibility

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What is web accessibility?

Web accessibility refers to making websites usable for people with disabilities. It involves designing and developing websites in a way that people with disabilities, such as those with visual, auditory, motor, and cognitive impairments, can perceive, understand, navigate, and interact with the website and its content.

Web accessibility ensures that everyone has equal access to information and services on the web, regardless of their abilities. This includes individuals who use assistive technologies, such as screen readers, to access the web. Watch what Siri has to say about Web Accessibility.


Why do I need this?

You may know that the current legislation requires web accessibility, but also, the public’s opinion is moving in the same direction.

By making your website accessible, you can help mitigate your business's legal and financial risk, improve your SEO, demonstrate your brand is inclusive, reach out to a substantial underserved market (that has significant purchasing power), and do the right thing.


Why do I need to care about web accessibility?
  • Beyond the ethical responsibility to open your doors to every segment of society, there is now a significant financial risk associated with ignoring this issue. ADA lawsuits are time-consuming, stressful, and costly. The flip side of this issue is that a business opportunity is embedded within making your website accessible. People with disabilities and their families comprise an $8T market that you immediately tap into. Making your website accessible increases your traffic and improves your performance, and allows you to add a layer of competitive advantage over almost all your competitors.
  • In addition, accessible websites enjoy increased traffic, reduced bounce rates, improved SEO rankings, and better conversion rates


Why are you only bringing this to my attention now?

While we monitor trends in the industry, we are now alerting you as this has become the expected standard by law. We’ve also noticed the increasing lawsuit trends and the social awareness about inclusivity in the industry. We looked for a solution to solve this issue and make your website compliant, and now that we have found it, we bring it to your attention.


Why haven’t I heard about it before?

Legislation and the resulting litigation are relatively new phenomena, so most business owners are unaware of the requirement to make their websites accessible to people with disabilities.


They only go after companies with 10 or more people

Companies of all sizes are being impacted. The size of a company doesn't matter.

You're confusing ADA title 1 with ADA title 3. Plaintiffs go after every business size entirely indiscriminately. We witness this daily. Smaller businesses are more often targeted because they lack the resources to fight these threats and are quicker to settle out of court because litigation is too expensive.


Isn’t my site accessible already?/why isn’t it already accessible?
  • Whether or not your site was accessible when it was built, the moment a change is made, it is no longer accessible. Any updates to your site impact its accessibility: image descriptions are often missing, keyboard navigation is usually difficult or impossible, etc.
  • Although you built your site with some accessibility features, adding to the scope of accessibility is a different investment. By combining the work we do and augmenting it with this technology, we can help you achieve a higher standard of accessibility.
I don’t sell anything on my website. Why do I need it?

Whether you sell things on your website or not, you need an accessible website.

Many websites are purely informational but are still immensely valuable to your users, some of whom are people with disabilities. The legislation makes no distinction between an ecommerce site and an informational site. They must all be accessible.


I don’t have time to deal with this right now.

The wave of lawsuits and the legislation surrounding accessibility is only increasing. Take the time to mitigate the potential financial and reputational expenses that could come later down the road, and then you’ll realize there’s no better time to deal with it than now.

It’s too expensive for me at the moment.

The web accessibility trend is growing exponentially, and doing nothing in the face of this is no longer an option. Pragmatic solutions must be evaluated to mitigate the risk that all website owners face now. The average settlement is around $30,000. It's time to take action in order to manage the risk instead of ignoring this growing threat and waiting for a crisis to emerge. It is also essential to know that the accessibility tax credit is a game-changer for budget-conscious businesses and effectively reduces the cost of accessibility expenditure by anywhere from 20% to 50%.

I read some negative press about overlays. Is what they are saying true?

Much of this negative press is driven by people who are heavily invested in the manual remediation industry, and such disruptive technologies will always attract detractors. Many tools on the market, especially the free ones, fail to meet compliance levels. People tend to slap any of these basic tools on their websites, thinking they are accessible, which is the farthest thing from the truth. Over 80% of the WCAG requirements speak to elements of a website that help users who rely on assistive technologies (i.e., screen reader), which cannot be resolved using these tools.

Does UserWay provide ADA compliance?

UserWay’s full suite of solutions aid organizations in achieving ADA compliance and conforming to WCAG 2.1 and 2.2 standards through a combination of UserWay’s AI-Powered Accessibility Solution, alongside other products and services. Watch what Siri has to say about Userway.

What distinguishes the free version of the Widget from the paid version?

The free version provides accessibility improvements activated by the user, while the paid version goes a step further, remediating the underlying code for enhanced compliance with WCAG standards. Learn more about their differences.

Does UserWay slow down website loading times?

No, UserWay's widget is optimized for minimal impact on site loading times.

Why does UserWay offer Automated Scans and Manual Audits if the Widget addresses compliance?

UserWay provides additional options for site owners who want to address deeper accessibility issues with manual audits or scans.

Are there volume discounts for multiple websites?

Yes, UserWay offers volume discounts for 10+ sites, agency discounts, and affiliate programs.

Will the Widget automatically update for modifications made to the website?

Yes, UserWay's AI-Powered Accessibility Widget automatically addresses and resolves changes made to the website.

Does the UserWay Widget support subdomains?

The UserWay Widget is compatible with subdomains, however, if you're considering the Pro version, bear in mind that each subdomain requires its own subscription. For example, if you have various subdomains like blog.example.com and shop.example.com, you’ll need to purchase separate widget subscriptions for each one.

What sets UserWay apart from competitors?

UserWay's extensive user base and AI-powered rule engine make it a trusted and robust solution for accessibility without collecting user data. To learn more, please click here.

Does UserWay collect personally identifiable information (PII)?

No, UserWay does not collect any personally identifiable information or behavioral data from websites or visitors. See our privacy policy here.

Does UserWay assist with demand letters or lawsuits related to accessibility compliance?

Yes, UserWay provides support in handling demand letters or lawsuits by offering assessments and documentation of compliance with our Widget. Schedule a FREE consultation and Speak to an expert.

Start your journey today

Achieve compliance and create an inclusive digital experience.

We’ll help you every step of the way.

@ webaccessify, 2024.